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The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term by J. Noel Kapferer
Jean-Noël Kapferer (Author of The Luxury Strategy)
Amazon.com: The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term 4th edition (New Strategic Brand Management: Creating & Sustaining Brand Equity): 9780749450854: Kapferer, Jean-Noël: Books
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Kapferer On Luxury - By Jean-noël Kapferer : Target
The New Strategic Brand Management: Advanced Insights and Strategic Thinking (New Strategic Brand Management: Creating & Sustaining Brand Equity): Kapferer, Jean-Noël: 8601300435794: Amazon.com: Books
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Book Review: "The New Strategic Brand Management" by Jean-Noel Kapferer • Brand and Time Management
The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term by Jean-Noël Kapferer
Strategic Brand Management: Jean-Noel Kapferer: 9788175541092: Amazon.com: Books
New Strategic Brand Management: Creating and Sustaining Brand Equity Ser.: The New Strategic Brand Management : Creating and Sustaining Brand Equity Long Term by Jean-Noël Kapferer and Jean N. Kapferer (2004, Trade
Book Review: "The New Strategic Brand Management" by Jean-Noel Kapferer • Brand and Time Management
Four books have become international references <br/><br/>
Amazon.com: The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term 4th edition (New Strategic Brand Management: Creating & Sustaining Brand Equity): 9780749450854: Kapferer, Jean-Noël: Books
Amazon.com: The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term 4th edition (New Strategic Brand Management: Creating & Sustaining Brand Equity): 9780749450854: Kapferer, Jean-Noël: Books
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Book Review: "The New Strategic Brand Management" by Jean-Noel Kapferer • Brand and Time Management
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