Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Get woke, go broke? Gillette's 'toxic masculinity' ad via Grey New York haunts P&G as shaving giant takes US$8 billion writedown – Campaign Brief
Gillette, Toxic Masculinity, and Capitalism: Are "Woke" Brands Really a Good Thing? - Paste Magazine
Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian
Stephen Colbert takes issue with Gillette's 'woke' ad about toxic masculinity - Los Angeles Times
Does the Gillette ad mark a turning point in marketing masculinity? | Campaign US
Why Nike's Woke Ad Campaign Works and Gillette's Doesn't
Gillette Venus ad reaches dangerous levels of “woke” | Ben Davies - YouTube
Gillette responds to the controversy around its woke new ad
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
Gillette #MeToo ad: Does being 'woke' pay off? | DW News - YouTube
Gillette is woke now? When brands try to keep up with the times
Gillette is woke now? When brands try to keep up with the times
Gillette says it's satisfied with sales after controversial ad | CNN Business
Hundreds of British men threaten to boycott Gillette over #MeToo-inspired advert | Daily Mail Online
Gillette ad takes on 'toxic masculinity' in #MeToo-era rebrand - syracuse.com
Gillette 'Toxic Masculinity' Ad Relies on Men Being Bad to Sell Razors
Gillette is woke now? When brands try to keep up with the times
Gillette ad takes on 'toxic masculinity' in #MeToo-era rebrand, provoking a backlash - The Washington Post
If you think what Gillette is doing is new, you haven't been paying attention | Elizabeth Wellington
Gillette's 'toxic masculinity' ad haunts P&G as shaving giant takes $8B writedown - Washington Times
/arc-anglerfish-arc2-prod-dmn.s3.amazonaws.com/public/5SVNQKA7NIVTJW6W3HK6SNETB4.jpg "Fellow conservatives, Gillette is not wrong about men behaving like jerks")
Fellow conservatives, Gillette is not wrong about men behaving like jerks
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business
